industrial design

Object Output

Object Output — more or less a classical approach to product design.

Industrial design — Marrow desk lamp
industrial design · audio

Audio

audioCasetta

Modular Midi Keys / Synthesizer. Midi controller with min/max stop and adjustable rotational resistance.

Casetta midi controller
Knopf midi controller
audioKnopf

A tactile midi controller with intuitive rotary interface.

audioTrautonium

Introduced in 1930 by Friedrich Trautwein, the Trautonium is one of the first electronic musical instruments.

Trautonium electronic instrument
industrial design · möbel

Möbel

furnitureSpanner

Spanner is a stool for places and moments of tension.

Spanner stool
Tensione chair
furnitureTensione

Tensione is a quadriga towed by force, tension, support and anchor.

industrial design · leuchten

luminaire design

desk lampMarrow

A desk lamp that, inspired by additive manufacturing methods, their possibilities and obligations, achieves all its functionality from within itself without having to resort to semis.

Marrow desk lamp
3er / Tria ceiling lamp
ceiling lamp3er / Tria

Tria is a ceiling lamp designed along the collision and clash of 3 entities in a sensual manner. The lamp's bodies perform a tense and harmonious dance of shape and light. The resulting intimacy among those bodies is reflected in the superstitions of their projections.

pendant lampReach

Reach is a lamp that demonstrates force and the balance of power. It plays with an anchor point, one's own body and the counterpart in an external body. It presents the attempt of an urgent rescue as well as the continuous support or elevation of the other entity. In practice, this lamp supports the special, those worthy of protection by carrying the light to the places where the tender activity or the calm lives.

Reach pendant lamp
Marrow 1
Marrow 2
Marrow q
Tria 1
Tria 2
Tria 3
Reach 1
Reach 2
Reach q
Marrow
Tria
Reach
Casetta
Knopf
Trautonium
Spanner
Tensione
social design

participatory design

social design · participatory research

Schattenzensus

Zusammen mit der S27 – Kultur und Bildung entwickelten in Zusammenarbeit mit Gangway e.V. in Workshops mit Jugendlichen aus dem Block und der erweiterten Community Ansätze des Erinnerns und Beschreibens. Diese wurden in Gesprächen, Zeichnungen, Collagen, Mappings, Modellen und Animationen gesammelt. Das S27-Projekt 'Schattenzensus' initiiert verschiedenartige Experimente kreativer Sozialforschung und involviert dabei unterschiedliche Gruppen und Communities in Berlin. Die Präsentation stellt die Projektergebnisse aus der Kooperation mit criticalform, RomaTrial e.V. und Gangway e.V. aus. Mit freundlicher Unterstützung von Liebig19

social design · harm reduction

Drob Inn Hamburg

drug consumption space
HARM⇂ REDUCTION⇂ SPACE⇂

350–500 Menschen kommen täglich in den Drob Inn im Zentrum Hamburgs — ein Raum, in dem der Konsum harter Drogen legal und medizinisch begleitet stattfindet. 80 % der Besucher:innen sind wohnungslos. Der Vorplatz wurde zum Schauplatz eines sechsjährigen Übersetzungsprozesses (2018–2024): neun institutionelle Logiken — von der Stadtreinigung bis zur Bibliothek, von der Polizei bis zur Sozialarbeit — mussten in einer gebauten Struktur zusammenfinden.

Den Prozess lesen

Das Museum für Kunst und Gewerbe Hamburg (MKG) gab 2018 den Anstoß, den Vorplatz im Rahmen der Ausstellung »Social Design« neu zu denken. Aus sechs Jahren Begleitung entstand ein Prozess, der drei inkompatible institutionelle Logiken in eine räumliche Form übersetzt. Renderings und Pläne machten unsichtbare Anforderungen sichtbar und für alle Akteure — Polizei, Sozialarbeit, Bauamt, Konsument:innen — gleichermaßen lesbar. Die Zeichnung wurde zum Verhandlungsraum, in dem Konflikte sichtbar und besprechbar wurden, bevor sie am Bau eskalierten.

Gemeinsam mit Konsument:innen und Mitarbeitenden der Jugendhilfe e.V. und criticalform wurde der Raum kartiert, seine Nutzung analysiert und ein Neuentwurf entwickelt. Drei Bedürfnisse kristallisierten sich heraus: Einsichtnahme (Sicherheit durch Sichtbarkeit), Licht (Beleuchtung für den Aufenthalt), Niederlassen (Möglichkeit zu sitzen und zu verweilen). Jedes Bedürfnis stand im Widerspruch zu mindestens einer institutionellen Anforderung — die Übersetzungsarbeit bestand darin, alle Ebenen in einem Bauteil zu vereinen.

Der Prozess war ein permanentes Dolmetschen zwischen Stadtreinigung, Polizei, Bibliothek, Sozialarbeit, Politik, Presse, Architekten, Bauausführenden und den Konsument:innen selbst. Die neun Gruppen sitzen selten an einem Tisch — die Renderings schufen diesen Tisch. Der Entwurf wurde im August 2023 real gebaut.

Anti-Design war keine ästhetische Haltung, sondern ein struktureller Konflikt. Den Ort menschlicher machen, aber nicht zu komfortabel — denn Komfort an dieser Stelle hätte politische Schließung bedeutet. Gebogene Stahlrohre zum Anlehnen statt Bänke zum Liegen, geneigte Dachelemente, die vor Regen schützen, aber Polizeieinsicht ermöglichen, LED-Leuchten außerhalb der Reichweite von Vandalismus. In dieser Zerreißprobe liegt die eigentliche Arbeit.

2021/2022 übernahmen die Behörden den Entwurf als Grundlage für die Ausführungsplanung — jedoch ohne weiteren Austausch mit dem Drob Inn oder den Besucher:innen. Die Arbeit erhielt den Social Design Award 2020 der Hans Sauer Stiftung und wurde unter anderem von DIE ZEIT, NDR, MOPO und FINK.HAMBURG porträtiert.

500
Besucher:innen täglich
80%
wohnungslos
Beteiligt

Jugendhilfe e.V. Hamburg · criticalform · Museum für Kunst und Gewerbe · ConstructLab

Award
German Design Graduates — Social Design Award 2020

Social Design Award 2020
Hans Sauer Stiftung

Medien

DIE ZEIT · NDR · MOPO · FINK.HAMBURG

DogShitSpot — Berlin 2021

Hundetoiletten-Station an einem Berliner Skatepark, im Rahmen von BARE. Zugleich Kontaktpunkt für Sozialarbeit — nicht als solcher markiert.

Stadtbretter — BARE Berlin 2021

Regalkonstruktionen aus gesammelten Brettern, in Workshops mit Jugendlichen aus Jugend- und Rom*nja-Kultur gebaut. Sie bleiben als Installationen in den Kiezen. Träger: S27.

Kiezveränder*innen — Solidarische Design Stationen

Design-Studios temporär in drei Berliner Einrichtungen: Regenbogenhaus Friedrichshain, AWO Refugium und LIBEZEM Lichtenberg. Geflüchtete und Roma*-Jugendliche gestalten ihre Räume. Innovationspreis Soziokultur 2024.

visual systems

generative image synthesis & cgi

Advertising & Commercial CGI

Product visualization, campaign imagery, brand mockups — from single hero shots to full campaign packages. Blender + Cycles / EEVEE for rendering. Stylized output via Blender → depth map → ControlNet → SDXL. Turnaround: a few days for standard product shots.

see: layer viewer →
Free Works & Experiments

Material studies, abstract compositions, format investigations. Beyond commissioned projects — where new techniques get tested before they enter production.

Spatial & Architectural

Urban interventions, public spaces, architectural visualization. 3D scans to full CGI environments. Used for Schattenzensus exhibition spaces and community workshop documentation.

Haus spatial render
FUB spatial render
360° Panoramic Documentation

Immersive spherical documentation of urban interventions and public spaces. Drag to explore.

read: ai & automation → read: industrial design →
depth-to-image · layer breaks

Interactive Layer Viewer

Each project is one Blender scene with multiple α‑masked render passes. Toggle environment, product variant, and analysis layers independently.

Gentle Monster SG

21 meshes · 7 environments · 6 product variants

Environment
Product
Analysis
HALLE 2

86 car meshes · Porsche 911 + Audi RS6 · 4 scenes

Environment
Product
Analysis
information design

analytical translation

Some systems are designed to be unreadable — institutional processes, regulatory correspondence chains, multi-stakeholder conflicts where no single participant holds the full picture. The work is translation: take the opaque structure, extract its logic, and return it as something a person can act on. That applies equally to a broken communication chain and to a six-year planning conflict between nine institutional actors.

What the analysis produces is a document with a function: a BNetzA-ready dossier built from 1,704 emails across 18 months — tactical patterns named, timeline reconstructed, evidence structured for regulatory proceedings — or spatial renderings that gave nine institutions a shared object to negotiate around. In both cases, the output is a surface where decisions become possible.

Approach
1. Extraction — Every email, timestamp, response gap, and handoff documented.
2. Pattern analysis — Communications classified against known deflection tactics: Silence, Circular Routing, Stalling, Selective Responsiveness.
3. Evidence dossier — Structured for regulatory proceedings with full audit trail.
4. Escalation drafting — Multi-audience communication addressing all organizational levels simultaneously, with strategic timing and legal framework awareness.
1,704
emails analyzed
18
months covered
3
weeks to resolution
Case example

Telecom Provider — Full Audit. 1,704 emails across 18 months. 4 tactical patterns identified: Silence, Circular Routing, Stalling, Selective Responsiveness. Dossier structured for BNetzA. Resolved within 3 weeks of structured escalation. 7 individual staff members identified and engaged through multi-level communication strategy.

What I can do for you

— Extract and map a broken communication chain into a structured evidence dossier

— Identify tactical deflection patterns and build a counter-strategy

— Draft multi-audience escalation communications that cannot be ignored

— Prepare a regulator-ready package (BNetzA, DSGVO, OWiG)

read: design strategy → read: technical consulting →
ai & automation

multi-agent systems & pipeline automation

I design and build automated pipelines that connect 3D tools (Blender), image generation (ComfyUI, Stable Diffusion), and language models into coherent, repeatable workflows. The goal: reduce manual steps, increase consistency, and let creative work happen at a higher level.

Unlike pure ML engineers, I come from the design side — the pipelines I build don't just work technically; they work visually. Every output is judged by aesthetic quality, not just computational correctness. My tooling now includes automated structural verification for HTML pipelines and dedicated style-block isolation tools that prevent editing errors.

Built examples
Blender → Depth → SDXL. Single-command script that renders alpha, object-ID, normals, and depth from a Blender scene, then generates stylized SDXL output via ControlNet. Multiple style presets: studio still life, material study, spatial concept, floating onyx, material alchemy.
Multi-agent research system. Structured agent architecture with separate roles (researcher, writer, evaluator) coordinated through a supervisor, using different local or cloud models. Custom system prompts. Optimized for M-series hardware.
Local LLM deployment. Ollama-based setup serving Gemma, Qwen, DeepSeek with custom system prompts. 32 GB unified memory. Offline-capable. Zero API costs for routine work.
What I can build for you

— A pipeline turning CAD exports into styled product shots automatically

— A multi-agent content system that researches, writes, and reviews to your brief

— A local AI setup configured for your specific creative workflow, private and offline

— Custom tooling connecting your existing software into automated workflows

see: layer viewer → read: visual systems →
design strategy

product strategy & roadmapping

I work with founders and small teams who need more than a logo. They need a coherent brand system — name, positioning, product pipeline, legal structure, and a plan that connects all of them.

My approach starts with co-creative sessions that surface what the founders actually want to build, then translates that into a concrete deliverable package.

Process
1. Discovery — Structured workshops with all stakeholders. Surface constraints, aspirations, and non-negotiables.
2. Ideation — Divergent product concept generation. For a brand client, this produced 35+ concepts across 4 categories.
3. Structure — Legal form comparison (GbR, GmbH, UG), team role definitions, IP considerations.
4. Roadmap — Prioritized build sequence with timeline, dependencies, and milestones for the first 12–18 months.
Cases

Brand Foundation. Greenfield brand for 3-person team. Brand playbook, 35+ product concepts, legal recommendation, 2026–2027 roadmap. Zero to pre-launch in 8 weeks.

Apparel Client. Brand identity, logo design, fabric application. Full visual language system from concept to production-ready assets.

35+
product concepts
8
week engagement
4
work phases
read: communication strategy →
technical consulting

fea simulation & pipeline integration

I bring engineering rigor to design projects — structural validation through FEA, manufacturing optimization with additive techniques, and custom software tooling for creative workflows.

For solo practitioners and small teams, I build macOS applications (Swift 6, SwiftPM, AppKit) that automate repetitive tasks, connect creative tools, and create a reliable CI/CD pipeline — because shipping shouldn't be stressful.

Capabilities
FEA & simulation. Finite element analysis for structural parts — from furniture to consumer products. Validating designs before they hit production saves time, material, and money.
Additive manufacturing. 3D printing workflow optimization — material selection, support design, post-processing. Prototyping and small-batch production.
Advanced infill & structures. Honeycomb, gyroid, lattice — structural optimization beyond standard slicer defaults.
macOS development. Custom applications in Swift 6 with AppKit and SwiftPM. Tools that connect Blender, ComfyUI, and local LLMs into a single workspace.
CI/CD for solo teams. GitHub Actions pipelines configured for your specific stack. Automated builds, testing, and deployment — so you can focus on making, not maintaining.
Why this matters

Most creative practitioners don't need a full engineering team. They need one person who understands both the design intent and the technical execution — someone who can validate a joint, automate a render pipeline, and ship an app without outsourcing to an agency.

read: industrial design →
further work

additional client projects

Additional projects that demonstrate capacity breadth. These are real engagements — paused, completed, or in earlier stages — available as reference points on request.

industrial visualization

Bakery Display Client

3D visualization and spatial planning for a Berlin bakery construction planner. Display case design, material selection, client presentation renders.

paused — draft prepared
b2b outreach

Manufacturing Client

Full-service aluminum manufacturer (Berlin-Neukölln, est. 1952). Company research, 417-email communication analysis, 4-phase style guide extraction, modular reconnection strategy.

outreach phase — 3 drafts ready
read: ask about any of these →
experiment

Layer Dissection

11-layer dissection: 3 analytical passes (Depth, Normals, Object IDs), 7 isolated mesh groups, and the final product. All layers from a single Blender beauty render with embedded alpha. Center = stacked composite, edges = fully dissected.

Depth MapDepth Map · Z-Pass
Normal MapNormal Map · Surface
Object IDsObject IDs · Segmentation
felix1felix1 · 190.6m
misc_curvesmisc_curves · 136.4m
leoni_figureleoni_figure · 130.8m
instancesinstances · 122.1m
sg_sunglassessg_sunglasses · 112.8m
felix2felix2 · 66.7m
faces_panelsfaces_panels · 66.1m
SG ProductSG Sunglasses · Product

One render, eleven readable layers — image and analysis fall out of the same pass. No extra step for the client; the dimensions are already there.

about

freelance designer, berlin

I'm a Berlin-based creative technologist and design strategist. For over a decade I've worked at the intersection of 3D visualization, AI engineering, and strategic communication — building systems that deliver measurable outcomes for teams and individuals who need more than a freelancer. Method and material are inseparable: the process is the deliverable.

My practice spans photorealistic CGI for product and architectural work, automated pipelines connecting Blender to generative models, communication-chain forensics for regulatory escalation, and brand conception for founding teams.

Social design runs alongside it — participatory projects, workshops, infographics, cartographies, learning kits, and spatial concepts, including the six-year Drob Inn Hamburg redesign: a drug-consumption plaza rebuilt with the people who use it.

I've worked across contexts most designers don't touch: German regulatory frameworks (BNetzA, DSGVO, OWiG), creative-capacity workshops in Tanzania with AISE! and TWENDE Arusha, participatory spatial design with S27 and BARE Berlin, and macOS application development in Swift.

I hold a B.A. in Industrial and Product Design from Bauhaus-Universität Weimar (2011–2016). Every project starts with the same question: what system does this situation need? The answer determines the tools, the timeline, and the team structure.

Tools & Environment

// Blender / Cycles / EEVEE
// Python / PyTorch / diffusers
// ComfyUI / SDXL / ControlNet
// Swift 6 / SwiftPM / AppKit
// Ollama / LLM deployment
// Git / GitHub Actions / CI/CD
// FEA / simulation
// macOS / M-series
// SketchUp

Awards

Social Design Award 2020 — Hans Sauer Stiftung
Innovationspreis Soziokultur 2023 — Fonds Soziokultur

Partners

S27 · Gangway e.V. · RomaTrial e.V. · BARE Berlin · Museum für Kunst und Gewerbe · ConstructLab · Jugendhilfe e.V. · AISE! Tanzania · TWENDE Arusha
Felix Schreiber
contact

contact & availability

Contact

info@felixschreiber.com
Berlin, Germany
send an email →

How I work

I work best with teams and individuals who share clear constraints, honest timelines, and a genuine interest in doing the work well. If that sounds like you, reach out.

I'm selective about engagements — the projects that succeed are the ones where both sides bring something real to the table. If there's a fit, we'll find a structure that works — including unattributed work under NDA, when a project needs discretion.